论SNS对动漫传播的推动效应

21世纪是互联网时代，信息技术不仅推动了社会变革，也促进了文化传播。SNS也成为动漫传播领域的一大“利器”。打开互联网，多种动漫资源在SNS的平台中层出不穷，不仅满足了漫迷的需求，还促进了动漫文化的传播。本文从动漫传播的背景与SNS下的动漫传播的趋势出发，通过分析SNS与动漫的结合现象和“宅”文化现象，把握漫迷对动漫信息的获取习惯，并通过记录漫迷对新浪微博、人人网、百度贴吧这三大SNS的关注度和漫迷在这三大SNS上的活跃度，分析动漫文化在SNS上的流行趋势。并对SNS下的动漫传播的优点及不足进行了探讨。
关键词：SNS；动漫；宅文化；动漫传播

The Spread of The Theory of SNS For Anime Promote Effect
 

Abstract：21st century is the age of the Internet, information technology has not only promoted the social reforme, but also promoted the cultural communication. SNS has become a "weapon" in the field of cartoon spread. If you open the Internet, you will find a variety of cartoon in SNS platform.This trend not only meets the needs of fans, but also promotes the spread of anime culture. This paper comes from anime  background and the trend of the spread of the SNS for anime.After the analysis of the combination between SNS and anime phenomenon , the phenomenon of ‘residence’ culture, and grasps the fans’ habit of obtaining the information, and by recording fans’ datas in sina weibo, renren, baidu post bar ,this three SNS, and analyses the popular trend of anime culture on SNS. And the advantages and disadvantages of spread of anime in SNS are discussed in this paper.
Key words: SNS; Anime; Resident culture; Spread of anime

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