摘要信息社会，创新对企业越来越重要，任何一个企业的固定战略都难以确保企业在市场竞争中长期保持优势，企业需要为变化的形势而做出各种不同的战略决策，对不同产业的企业进行研究，了解企业的创新模式，具有重要意义，每个产业所处的环境背景不相同，也就决定了产业发展的模式是不相同的，本文以企业创新模式的基本理论和方法，对企业创新模式内容意义和作用进行论述，通过对企业创新模式现状的分析研究，发现其存在的问题并提出具体的解决方案，以便更好的为中国产业发展提供对策。本文通过调查研究法；文献归纳法；定性与定量分析相结合对企业创新发展模式的特点和优势进行分析并总结归纳。介绍了创新模式的内涵及分类。仔细分析了影响产业创新模式选择的内外部环境因素，解释了他们的影响方式。对于企业存在的问题提出了相应对策。通过对产业差异化对企业创新模式影响的研究让不同的产业中的企业能够根据其内部资源和外部环境形成适合自身的模式，能够归纳出基于产业自身特色的企业创新模式选择的准则。关键词（本论文范文的主要论点）：产业创新；创新模式；模式选择；ABSTRACTInformation society, innovation and enterprise more and more important, any fixed strategy of an enterprise is difficult to ensure that enterprises maintain a long-term competitive advantage in the market, enterprises need for the changing situation and madevariety of strategic decision of companies in different industries conduct study, understand business's innovation model is very important, the environment in which each industry background is different, also decided to Le industry develop the mode yes not the same for, this to the basic theory of corporate innovation model and methods of enterprise Creative Content significance and role model discourse, through the corporate status of the analysis of innovation model and found that the existence of problems and put forward any concrete proposal better for Chinese industries provide countermeasures. Through survey research; literature induction; qualitative and quantitative analysis on innovative development model to analyze the characteristics and advantages and summarized. Introduced the innovation model of content and classification. Careful analysis of the impact of the technology innovation mode internal and external environmental factors to explain the impact of their ways. The existence of the business and puts forward the countermeasures. By differentiation of industry innovation model for enterprises Study on the Effect for different industries that enterprises could be based on its internal resources and external circumstances Formation mode suited to themselves, to sum up its own characteristics based on industry, business innovation mode selection criteria.Key words:Industrial Innovation；Innovation Model；Mode selection
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