xx市物流业的发展战略

xx市物流业的发展战略
摘    要

物流业作为具有广阔前景和增值功能的新兴服务业，越来越受到人们的重视。现代物流不但是提高效率和企业竞争力的重要手段，也是衡量一个国家和地区产业化水平和综合竞争力的重要标志。虽然近几年江门市经济发展很快，但是物流业却相对发展缓慢。因此有必要对江门市的物流业现状与发展战略进行研究。
本文首先对江门市物流业发展现状及其特点作一个了解分析。然后用一元线性回归法和SWOT分析法对江门市物流需求状况以及江门发展物流时所面对的机遇与挑战，优势与劣势进行预测与分析，最后提出江门物流产业的发展目标及其建议。
                        
关键词  物流；发展战略；SWOT分析
Abstract

The logistics industry is the new service industry having vast vistas and the added value function. It arouses people's attention more。To improve the efficiency and competitiveness of enterprises for development of modern logistics is not only an important means but also is an important symbol of level of industrialization and competitiveness of a country or regional。The economic development is rapid in recent years in Jiangmen，but it is relatively slow for the logistics industry to grow. Therefore it is necessary for the present situation and development strategies of the logistics industry in Jiangmen to research.
First the paper analyzes present situation and the characteristic of logistics development in Jiangmen .The second, using a linear regression method and SWOT to analyze situation of the logistics needs and the development of logistics facing opportunities and challenges in Jiangmen. Finally it concisely provides development targets and the suggestion of the logistics industry in Jiangmen

Keywords  physical distribution developmental strategy SWOT analysis.

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