山东农产品国际竞争力研究

摘    要
本文利用了迈克尔波特教授的“钻石模型”对山东省出口农产品的国际竞争力进行了初步分析，力求利用科学模型分析出影响山东省出口农产品国际竞争力提升的主要因素，并根据实际问题提出建议。文章首先介绍了研究背景及意义和相关理论；第二部分主要对山东省出口农产品国际竞争力的单项指标进行了测定，包括国际市场占有率、显示性比较优势指数、贸易竞争优势指数；第三部分主要对影响山东省出口农产品国际竞争力的各项因素做出了分析，主要分为直接因素和间接因素两个方面；文章的最后则对如何提高山东省出口农产品国际竞争力提出了建议。

关键词：山东省农产品；钻石模型；国际竞争力
ABSTRACT
In this paper, I use Professor Michael Porter's "diamond model" to analyze the international competitiveness of Shandong Province agricultural, trying to use scientific models to analyze the main factors that impact of the international competitiveness of Shandong Province agricultural, and give several suggestions based on the analysis. The article first introduces the background and significance and relevance theory; the second part introduce the international competitiveness of Shandong Province’s agricultural exports, determined  for individual indicators, including international market share, revealed comparative advantage index, trade competitiveness index; the third part introduce some of the major factors that impact the international competitiveness of Shandong Province agricultural, mainly divided into direct and indirect factors ; end of the article is about the suggests on how to improve the international competitiveness of Shandong Province agricultural.

Key words： Shandong Province Agricultural products；Diamond Model；International competitiveness

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