台湾综艺节目对塑造中国大陆大学生次文化之影响——以xx学院大学生为例

大学生时期是青少年发展的重要阶段，也是夹在青少年与成人之间的过渡阶段，此时他们的身心发展仍不稳定，却又逐渐自家庭与学校中独立。父母的影响在这时期逐渐减弱，朋友和大众传播媒介的影响力则不容忽视。
然而，现今各式节目内容良莠不齐，其中相当受到大学生观众欢迎的台湾综艺节目，近年来也出现了情色对话、灵异内容、捉弄来宾、艺人危险表演等。大学生到底从台湾综艺节目中学到什么？他们如何看待台湾综艺节目？他们喜欢的台湾综艺节目又是哪些呢？此外，现今少数大学生表现出的自我、重视物质欲望、追逐金钱、享乐及流行的倾向，又和大学生收看台湾综艺节目之间有怎样的关联？
关键词：台湾、综艺节目、大学生、次文化、浙江传媒学院

THE IMPACT OF WATCHING TAIWAN VARIETY SHOW ON THE SUBCULTURE OF
COLLEGE STUDENTS
   
    Abstract: College time is an important stage of youth development, and an intermediate stage between youth and adulthood. During this time, young people are in a relatively unstable state mentally and physically, but they gradually become independent from family and school. The influence from parents gets weaker during this time. On the other hand, influence from friends and mass media cannot be overlooked.
Nowadays there are various TV programs of different quality levels, which are quite popular among college audience. In recent years, many variety show programs have seen sexual conversation, supernatural content, guest embarrassments, dangerous performance, etc. What can college students learn from these variety show programs? How do they view these programs? What kind of programs do they like? Besides, is there any relationship between young people’s egocentricity, materialism, and money-orientation, and watching these variety show programs?
    Key words: Taiwan, Variety show program, college students, sub-culture, Zhejiang Institute of Media and Communications

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