本文首先简单地介绍了杜邦分析模型的提出及其作用，然后较详细地阐述了杜邦分析模型之所以被广泛运用的原因以及构成杜邦分析模型的三要素销售净利率、总资产周转率和权益乘数之间的关系。最后运用杜邦分析模型这一综合财务评价方法，从企业内部管理者的角度分析如何将各种财务指标分解成企业财务报表上的原始要素或项目，并且通过有效地管理和控制这些要素，对企业进行更好、更科学地管理。【关键词（本论文范文的主要论点）】杜邦分析；权益净利率；销售净利率；总资产周转率；权益乘数
The DuPont Analysis and its appliance---taking Haier for example
Abstract：First of all , this thesis briefly introduces the proposition and the effects of the DuPont Analysis .Then it expounds the reason why the DuPont analysis is widely used by most companies and the relations between sales margin, total asset turnover ratio and the rights and interests of the multiplier. At last, with the DuPont Analysis, it analyzes from the company managers’ side how to disassemble the various financial indicators into the original elements or items on the company financial statements, and to manage the company more scientifically by efficiently controlling these elements.
Key Words：DuPont Analysis The rights and interests of margin Sales margin；Total asset turnover ratio The rights and interests of the multiplier
*若需了解更多与协助请咨询↓→[电脑QQ][手机QQ]【数据协助】
