中国电视真人秀节目的现状及前景研究

中国电视真人秀节目的现状及前景研究
摘 要：真人秀节目是以展现人及其真实活动为中心内容的一种电视娱乐节目。国内诸多真人秀节目在收视率和商业效益上大获成功，在获得肯定的同时，也引起了相关的论争和批判。真人秀节目在运作和接受过程中的确暴露了许多弊病和隐忧，不能不引起人们的关注和深思。本文分三个部分，第一个部分选择中国电视真人秀节目中的几个具有突出特点的代表节目来分析中国电视真人秀节目的现状，第二个部分归纳分析中国真人秀节目存在的问题，包括电视台的竞争无序，节目形式的克隆成风以及节目内容的道德尺度挑战了传统底线。第三个部分则提出对于中国电视真人秀节目发展的前景建议，包括中国电视真人秀节目发展的策略以及电视媒体应增强自身的责任感，结合意识和经济双重效益来推动真人秀的发展。
关键词： 中国电视真人秀；现状；问题；前景；收视率

Abstract: Reality show is a television entertainment programs based on the core content of real people and their activities. A number of domestic reality shows have won great commercial success and high rating. It has aroused a variety of debate and criticism from the public as well as confirmation. It also shows many flaws and problems in the course of the operation, which shall not be ignored by us. In this paper, it has three parts. In the first part, it chooses several representatives reality show with prominent characteristics of China's TV programs to analyze the existence of China's reality show. In the second part, it analyzes the problems in China's reality show including the number out of control, disorderly competition, same contents in cloning, challenging the traditional morality bottom line. In the third part, it also proposes the prospects for the development of China's reality show, including the development strategies and using the healthy and positive programs to promote the development of reality show.
Keywords：China's TV reality show；existence of China's reality show；issue of China's TV reality show；prospects of China's reality show, rating

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