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企业文化对中国企业发展的作用


全文字数:6500字左右  原创时间:<=2022年

【内容摘要】

企业文化对中国企业发展的作用


Abstract: A nation's development needs the support of its spirit, while a corporation needs spiritual and cultural ideas to guide its operations and development. The cultural ideas of a corporate are very important and can effectively avoid the market and industry risks. Without cultural ideas, the corporation would lack of its soul and direction, to let alone, its development. In a knowledge-based economy era, the role of corporate culture is very important. Meanwhile, after becoming a member of the WTO, the Chinese market is more open to the out. Chinese companies are facing more challenges. Therefore, the corporate culture is more important than before to the development of Chinese companies. This paper lays out the corporate culture’s definition, content and characteristics first and then  the author analyse the functions of corporate culture to Chinese companies and try to find methods to improve the corporate culture of Chinese companies. In today's society, as market competition intensifies, Chinese corporations face not only the visible strength competition of capital, technology and equipment, but also a deeper level of corporate culture competition. The author hopes that this paper can help those Chinese companies which haven’t a clear understanding of corporate culture will pay more attention to corporate culture.

Key words: Corporation; Corporate Culture; Function; Methods

摘  要:一个民族的发展需要一种民族精神作为支撑,一个企业同样需要一种精神和文化理念来指导自己的运营与发展,给企业一个准确的“定位”,从而有效规避市场和行业风险。如果没有文化理念的支撑,那么企业就等于没有“灵魂”,就失去方向,更谈不上发展。在知识经济的时代,企业文化的作用非常重大。同时,自加入WTO之后,中国企业对外更加开放。中国企业正面临着更加严峻的考验。因此,对于中国企业的发展来说,企业文化对于企业的发展比以往显得更加重要。本文首先从企业文化的定义、内涵和特点等方面认识企业文化,接着作者分析了企业文化对于中国公司的作用并且试图找寻提高中国企业文化的途径。在当今社会中,随着市场竞争的加剧,中国企业面对的不仅仅是资金,技术,设备等有形实力的竞争,更体现在深层次上的企业文化的竞争,所以,本文旨在唤起中国企业对企业文化建设重要性的认识,从而更加重视企业文化建设。
关键词:企业;企业文化:作用; 方法

 

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