论我国中小企业的文化建设

摘  要

改革开放以来，我国中小企业发展迅速，有力的支持了国民经济的持续快速发展，已经成为我国国民经济增长的重要支持力量。在其发展过程中企业文化作为一种知识资本所产生的生产力是不可忽视的，企业文化是企业提升其核心竞争力的重要因素，是企业精神风貌的充分体现，是企业发展的精神动力。对我国中小企业来说，要想在当前日益激烈的市场竞争中取得成功，让企业在复杂多变的环境中长远发展就必须注重企业自身的文化建设，良好的企业文化是推动企业快速向前发展的加速器。当前尽管有不少中小企业已经意识到企业文化对于企业发展的作用，但由于对企业文化存在不全面甚至片面的理解，企业在企业文化建设中过于形式化，忽视了企业文化建设的目的，没有充分认识到企业文化的建设是为了提高企业的核心竞争力，而不是为了形式而进行企业文化建设。
针对当前日益突显的企业文化建设在企业发展中的重要性，本文着重论述了中小企业发展过程中企业文化所起的巨大作用，以及现阶段企业文化建设存在的诸多问题，并给出了相应的对策，为我国中小企业如何打造并积极利用企业文化以推动其快速发展提供了参考。

关键字：中小企业  企业文化  竞争力
ABSTRACT

Since reform and opening up, the SMEs of China developed rapidly. It has become an important  part of national economic growth. In the course of the development of SMEs. Enterprise culture as a knowledge capital of productivity is not to be ignored, the enterprise culture is an important factor of enhance the SMEs core competitiveness. the spirit of enterprise is fully embodies the character, enterprise development drive. For China's SMEs, in order to present the increasingly fierce market competition success allow enterprises in the complex and changing environment on the long-term development of enterprises must focus on their own culture, good corporate culture is to promote the rapid development of enterprises in the accelerator. Despite the current number of SMEs has been aware of corporate culture for the development of enterprises, However, because of corporate culture even exist a comprehensive one-sided understanding of enterprises in the building of enterprise culture is too formal. neglect of enterprise culture seeks not fully aware of the corporate culture of the building is to improve the enterprise's core competitiveness. not to form enterprise culture.
In light of the increasingly highlighted by the building of enterprise culture in the development of the industry of the importance of This paper focuses on the development of SMEs in the process of corporate culture has played an enormous role, and the building of corporate culture at this stage there are numerous problems and the corresponding countermeasures, My, how to create and use positive corporate culture in order to promote the rapid development of information.

Key words：SMEs  Enterprise Culture  Competition

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