市场竞争中企业信息资源的开发与利用研究

摘要
当今社会正处于信息时代，信息作为一种重要的战略资源的观念已得到社会的广泛认同。信息已成为企业的一种宝贵资源。企业必须合理开发和有效利用信息资源，以最大限度地发挥信息资源的经济效益。
首先，论文从全球信息化浪潮开始通过对信息化的趋势、发展、战略以及对企业的影响使得企业明白信息化已势在必行，并进一步介绍信息资源的相关概念，使得企业对信息资源有更详细系统的理解。
其次，通过对我国信息资源开发与利用现状的分析结合发达国家在信息资源开发利用方面的比较研究，阐明我国企业信息资源开发与利用的现状及开发利用过程中存在的问题。
最后，对企业信息如何资源开发利用信息资源做出阐述，以期引起企业的注意帮助企业在信息资源的开发与利用过程中少走弯路。

关键字：信息化；信息资源；信息资源开发与利用   

Enterprise Information Resources’ development and Utilize Study in the Marketing Competition
Abstract
Now days our society is in an information ear,as a kind of important concept of strategic resources information already been widely accepted by society.information have been a valuable resumes of enterprise.The enterprise must utilize information resource reasonably and effectively,so as to make full of the economic benefit.
Firstly these from global information wave begin to make the enterprise realize the information-based must be carrying out.By affect the tendency,development strategy and enterprise of the information,and introduce the concept of information resources,let the enterprises concept have a minute understanding to information.
Secondly,by analysis the current development and utilization of our information resources and combine with developed countries’ explain our own.
Finally,how to development and utilize of enterprise information utilization is described,cause the attention of enterprise and help them go less tortuous way during their development and utilization.

Keywords: Information-based; information resources; development and utilization of information resources

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