随着知识经济的发展，企业文化对企业的兴衰发挥着越来越重要的作用。创业企业在创业初期是否能做好企业文化建立的工作，决定了其是否能创立和发展成功。
本文针对创业企业初期阶段的特点和此时企业文化建立容易出现的问题，探讨了创业企业在初期阶段应当如何建立优良的企业文化。
关键词：企业文化；创业初期；文化建立
Abstract: With the development of knowledge economy, corporate culture is playing an increasingly important role in the rise and decline of enterprises. Whether the Business enterprises in the early days to establish can do the work culture determines its creation and success. This paper, with the characteristics of early stage start-ups and the problems of corporate culture at this time to establish, discusses how to establish an excellent corporate culture in the early stages of start-ups.
Keywords: corporate culture; start early; cultural establishment
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