新反不正当竞争法法律责任研究不正当竞争行为不但侵害了其他经营者甚至消费者的合法权益，也损害了公平合理的市场经济秩序，这是一种违法行为，必须依法惩处，承担相应的法律责任。我国《反不正当竞争法》规定违反《反不正当竞争法》应当根据情节分别承担民事责任、行政责任和刑事责任。《反不正当竞争法》第四章专门规定了不正当竞争行为的法律责任，在法律责任方面，适度加重了行政责任，在责任承担上采用民事责任优先原则，这些有利于提升行政执法效能，保障受害人受偿权的实现。本文也将重点对其之法律责任问题进行详细的阐述。
关键词：不正当竞争；法律责任；民事责任；行政责任；刑事责任
Study on legal liability of new anti-unfair competition law
Abstract: ACTS of unfair competition not only infringes upon the lawful rights and interests of other operators and consumers, also damaged the fair and reasonable market economic order, this is a kind of illegal behavior, must be punished in accordance with law, bear the corresponding legal responsibility. The anti-unfair competition law of China stipulates that civil, administrative and criminal liabilities shall be borne respectively according to the circumstances in violation of the anti-unfair competition law. In the fourth chapter "the anti-unfair competition law" special provision of the ACTS of unfair competition law responsibility, in the aspect of legal liability, moderately increased administrative responsibility, adopt the priority principle of civil liability on responsibility, these is beneficial to improve administrative law enforcement efficiency, guarantee the realization of the rights the victim. This paper will also focus on the legal liability of its detailed elaboration.
Key words: unfair competition; Legal liability; Civil liability; Administrative responsibility; Criminal responsibility
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