生态语言视域下的网络流行语的净化

本文从生态语言学的角度对网络流行语进行解析，主要对生态语言学的相关理论、网络流行语的定义和网络流行语的两个基本特征进行较为系统的阐述，重点分析了网络流行语中存在的不文明现象和过度陌生化的问题，并就此问题提出了相应的净化策略。文章认为，净化网络流行语应运用先进技术对网络语言环境进行监督，政府需宏观调控网络语言环境，互联网行业要坚持自律，网民应自发对不符合生态观的网络流行语进行抵制，最重要的是，网络流行语也应通过其自我循环和网络流行语的新陈代谢得到自身的净化，从而创造一个和谐、宽容、健康的网络语言环境,为政府宏观调控网络流行语提供切实可行的策略。

    关键词：网络流行语； 生态语言学； 语言净化

Abstract
 
     This thesis attempts to analyze network buzzwords from the perspective of ecolinguistics. Some related theories of ecolinguistics, the definition and two features of network buzzwords are discussed in this thesis. The uncivilized phenomenon and defamiliarization in network buzzwords also catch great attention. Then some measures are put forward to purify network buzzwords. This thesis suggests that, in the purification of network buzzwords, advanced technology should be taken to supervise network language environment. The government should strengthen its macro-control on network language environment, internet industry ought to have the awareness of self-discipline, and netizens should spontaneously resist to network buzzwords which do not correspond to ecological view. Above all, network buzzwords should insist on self-circulation and metabolism to purify themselves, so as to create a harmonious, tolerant, and healthy network environment, and provide practical and feasible strategies for government's macro-control on network buzzwords.

Key words: Network Buzzwords; Ecolionguistics; Language Purification

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