分析中美两国电视新闻的不同现状和造成差异的原因

分析中美两国电视新闻的不同现状和造成差异的原因
Abstract
Livelihood TV news program, referring to news programs concerning general people’s livelihood, is now a new and hop spot word in China. This kind of programs is produced by local TV stations rather than central ones, and they are enjoying great popularity. Growing trends of local livelihood TV news programs such as commercialization, info entertainment, application of live telecast, adaptation of local language and so on appear nowadays. Meanwhile, the negative impact brought by these new trends occurs in daily life. Cause analysis is an important part of this paper. “Focus of Today”, a local livelihood TV news program in Pearl River Channel, Guangdong TV Station, would be served as an example. The cause analysis would be based on this resource. The result revealed that the nature of a mass medium itself and the need of target audience are the factors to influence the development and new tendencies of local livelihood TV news programs. Refining the coverage content, improving the quality of the news reporters and more actual interaction between the programs and the audience are the suggestions given to the journalists who want to improve their production to a higher level.
Key Words:  development tendencies； livelihood TV news programs,；“Focus of Today”

中文摘要
民生电视新闻指的是那些关注普通百姓生计生活的新闻节目。在中国，民生电视新闻节目现在是一个很新很热的词。一般来说，这些民生电视新闻节目是由地方电视台出品的。它们受到了民众的热烈追捧。地方性民生电视新闻节目今年来呈现出娱乐化、商业化、电视直播技术的应用，方言的采用等发展新趋势。同时，也为人们的日常生活带来不好的影响。《今日关注》是一个由广东电视台珠江频道出品的民生新闻节目，在本文中将作为典型的例子，用于分析发展新趋势出现的原因。本文作者将对该节目以及类似栏目的可持续发展提出建议。
关键词：  发展趋势； 民生电视新闻节目； 《今日关注》

*若需了解更多与协助请咨询↓→[电脑QQ][手机QQ]【数据协助】