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xx游客旅游交通个体行为分析及旅游交通市场改善对策


全文字数:9500字左右  原创时间:<=2022年

【内容摘要】

xx游客旅游交通个体行为分析及旅游交通市场改善对策


xx游客旅游交通个体行为分析及旅游交通市场改善对策
摘 要:近几年随着张家界旅游业的发展,其交通状况得到了很大的改善,但仍然也存在着很多问题。本文针对张家界游客旅游交通个体行为的特征。采用问卷调查的方式调查了张家界地区游客五大方面的信息,其中包括:游客基本信息、旅游基本信息、旅游交通行为信息、旅游交通满意程度和改善旅游交通意见。最后根据调查结果并结合张家界旅游交通市场现状,对张家界市的旅游交通市场的改善提出了相应的对策和建议。

关键词:旅游交通;旅游交通行为;行为特征


Analysis on Tourism Traffic Behavior of Individual Tourists in Zhangjiajie and Measures for improving the Tourism Traffic Market

Abstract:In recent years, Zhangjiajie traffic situation  get  greatly  improved, but some problems related to tourism traffic are still existing in Zhangjiajie. The paper obtained information by doing questionnaire survey. According to the survey there are five categories of information as follows: visitors basic information,basic information about traveling, information about traffic behavior, satisfaction about tourism traffic. suggestions on improving tourism traffic.Finally according to the results of the survey and by combining with the current situation of the tourism traffic market in Zhangjiajie. some strategies and advices are proposed so as to improve the tourism traffic market in Zhangjiajie.

Keywords: Tourist traffic; Tourist traffic behavior; Behavior characteristics

 

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