论地市报的生存与发展—以《中山商报》为例

摘要

随着社会形态逐步演变，科学技术高速发展，产生于人类社会活动中的“新闻”，拥有了多渠道的传播形式，眼花缭乱，目不暇接。四大媒体之一的报纸，迎来其发展历程中第三次的挑战。如何让报纸在时代浪潮中，屹立不倒，是众多学者深思的问题。本文探讨的则是报纸业中的子系统—地方报纸，在重压之下的生存与发展。
本文在探讨地市报的生存与发展时，是以中山本土报纸《中山商报》为例，开展研究。本文首先对影响地市报生存的外部环境进行基本的阐述；紧接着的是生于此种环境中的地市报，塑造出一种怎样的自身状态；最后，则是依据地市报的生存状况，探讨地市报未来的发展，力求寻找到有效的办法，促地市报质的飞跃。
关键词：地市报；生存环境；生存状况；发展
 The local newspaper of the survival and development of the Zhongshan business newspaper as an example

Abstract
Along with the development of society and science technology ,the human society activities creats news,the news have a variety of transmission form.The newspaper face challenges of the third time.The newspaper to survive is important problem for experts.This paper discusses the subsystem in the local newspaper reported under pressure of survival and development.
This article by Zhongshan Business News as an example.discusses the existence and development of the local newspaper.The first,this paper told a local newspaper’s living environment.The second ,explore the state of the local newspaper,The last,explore the future development of the local newspaper. And searching for a good way to local newspaper.

Key  word:Local newspaper ；living envirmont；The state of the local newspaper；Dvevlopment

*若需了解更多与协助请咨询↓→[电脑QQ][手机QQ]【数据协助】