改革开放以来，我国的企业不断发展壮大。在把企业做大的同时，更多人开始考虑做强的问题，也就是如何提升企业的竞争力，尤其是发掘并保持核心竞争力。在当前的国际金融危机下，许多企业都倒下了，其中有曾经的跨国企业，也有中小企业。究其原因，多是因为缺少企业的核心竞争力，以致在激烈的市场环境中无法生存。我国作为一个发展中国家，在工业的发展过程中还有诸多的不利因素，这就需要我们在充分认识了我国当前形势之后，提升企业的核心竞争力，进而提升我国的综合国力。
关键词（本论文范文的主要论点）：核心竞争力 自主创新 品牌 经营者
By enterprise core competitiveness
Student: Supervisor：
Abstracts
Since by the enterprise core competitiveness reform and open policy, our country's enterprise has grown strong unceasingly. While makes the enterprise big, more people start to consider that makes the strong question, also how to promote enterprise's competitive power, particularly excavates and maintains the core competitiveness. Under the current international finance crisis, many enterprises have dropped down, including once transnational enterprise, also had the small and medium-sized enterprise. Investigates its reason, many are because lacks enterprise's core competitiveness, so that is unable in the intense market environment to survive.Our country takes a developing country, in the industry developing process also many disadvantage factors, this needed us after to understand fully our country current situation, the promotion enterprise's core competitiveness, then promoted our country's comprehensive national strength.
Keywords: Core competitiveness Core competitiveness independent innovation Brand Operator
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