为什么80%的中小型IT企业在创业后的五年内相继倒闭？为什么中关村的中小IT企业在经历了5至10年的发展后资产过千万的不到5%，资产上亿元的更是寥寥无几？这些现象背后的深层次原因是什么？中小IT企业生存、发展进而走向成功的关键点又是什么？本文从这些问题入手，提出管理的缺失、经营的同质化、产品导向是导致以上现象的最主要的因素。并由此提出了本文的三个主要论点：管理创新是中小IT企业发展的根本途径、差异化经营是中小IT企业竞争的主要手段、服务致胜是中小IT企业生存的必然选择。并认为以上三点就是中小IT企业求生存，求发展的关键之处，也是每一家中小IT企业在经营中必须要竭力解决好的关键课题。
关键词：中小IT企业, 管理创新, 差异化经营，服务致胜
Summary
Why did percent 80 of IT enterprise at a small scale fail in five years after it’s beginning? Why can few the IT enterprise at a small scale in Zhongguanchun reach a larger scale after 5 to 10 years development? What is the deeply reasonof the phenomenon? What is the key factor for the existing,development and success of IT enterprise at a small scale?
This text begins with these problem. points out that the absence of management, the identification of business and the product-only are the major factor which result in phenomenon above. And then, points out that the three major thesis of the text. They are:
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