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所以，销售人员必须衣冠整洁得体、举止大方有度，一言一行都要表现出积极认真、奋发向上的精神面貌，努力塑造好自己的形象、展示出企业的风采。但要注意的是，销售人员一定要“人乡随俗、平易近人”，绝不可“曲高和寡、自命清高”。
关键词：仪表，举止，第一形象，魅力
Abstract
Sales personnels' exterior image, language style of speaking and quality training, is not only the effective communication material effect factor, moreover is enterprise most front vivid representative, simultaneously is also facilitates the service from the perceptual aspect the formidable auxiliary booster. Therefore, the sales personnels must the clothes neat appropriate, have an easy-going manner have, every word and deeds must display the mental outlook which positive earnest, is uplifting, portrays own image, to demonstrate enterprise's elegant demeanor diligently. But what must pay attention, the sales personnels want certainly “the person township to follow customs amiable,”, cannot “be too cultured to be appreciated by the masses self-designated, aloof from worldly affairs”.
Key word: Measuring appliance, manner, the first image, charm
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