论民族文化旅游资源的开发与保护

摘  要

随着国际旅游向文化旅游层面拓展，以弘扬民族文化、展现民族地方风采的民族文化旅游越来越受到重视。把民族文化作为一种旅游资源加以开发已成为旅游产品开发的一个重要组成部分。从开发实践上来看取得了很大成绩，民族文化旅游呈现出良好的发展势头，但同时也出现了一些不容忽视的问题，例如，民族文化的商品化和民族文化的失真性。本文运用旅游管理学和旅游市场营销学的相关知识，借助文献资料和逻辑分析等方法，在分析民族文化、民族文化旅游资源、民族文化旅游含义的基础上，从民族文化与旅游的辨证关系入手，突出民族文化旅游资源开发的重要性，并针对民族文化旅游资源开发的现状及存在的问题，提出实现民族文化旅游可持续发展的九项对策。

关键词：民族文化资源 开发 保护 策略
Abstract

With the international tourism develops towards cultural tourism ,ethnic cultural tourism which reveals ethnic culture is more and more appreciated .Ethnic culture which is thinked as tourism resource is developed and it becomes an important part of tourism development .In practice ,it has gotten great success ,but there are also some problems ,such as commercial ethnic culture and infidelity of ethnic culture .Based on the theory of tourism management and tourism marketing ,using the method of documentary and logic analysis ,on the basis of analyzing the connotation of ethnic culture ,ethnic cultural tourism resource ,ethnic cultural tourism ,starting with the relationship of ethnic culture and tourism dialectic relation ,the article analyzes the importance of ethnic cultural tourism and the present situation of the development and protection of ethnic cultural tourism ,and puts forward the nine strategies for the sustainable development of ethnic cultural tourism .

Key words: ethnic cultural resource  develop  protect  strategy  

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