大学生网购消费中的维权意识----以石河子大学为例随着中国经济的迅猛发展，互联网技术的更新与普及和电子商务的蓬勃发展，移动终端和客户端的开发使用，网络购物成为了现代生活中一种新型的时尚的生活方式，在现代人的生活中扮演着举足轻重的角色，已然成为生活中不可或缺的一部分。而此种新型消费模式的用户已达数亿，其中大学学生的购物人数占据了网购用户的大部分，成为网购的主力军。网购再给我们提供便利的同时也存在着一些不足，有些显而易见而有些则是秘而不宣。本文旨在通过问卷调查的形式，从大学生遇到消费问题后的行为角度出发来弄清楚大学生在网购中遇到的消费问题以及相应的处理办法，以此来分析当代大学生在网购消费中的维权意识状况，并针对大学生网购的维权意识调查结果给予相应的指导性建议。本文选取石河子大学学生作为本文的调查研究对象，并为本文提供数据支持。
【关键词】大学生；网购消费；维权意识
Abstract: With the rapid development of China's economy, the updating and popularization of Internet technology and the vigorous development of e-commerce, the development and use of mobile terminals and clients, online shopping has become a new way of life existing in modern life, more and more people can not be separated from the way of life. And this new consumer model has reached hundreds of millions of users, and college students occupying the majority of online shopping users, becoming the main force of online shopping. Online shopping brings us convenience, but also there are some problems, some obvious and some are hidden. This paper aims to analyze the consumption problems encountered by college students in online shopping and the corresponding treatment methods from the point of view of college students' encountering with the problem of consumption， so as to analyze the awareness of the rights of college students' online shopping consumption, and give the corresponding guidance to the status quo of college students' online shopping rights. This paper chooses Shihezi University students as the object of this paper, and provides data support for this article.
Key words: College student； Online shopping consumption；Rights awareness
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