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浅析合作原则在商务函电中的应用


此文字数共约:7000字  文章页数共约:11页  发布时间:2021年及之前  原创指数:3.8

【内容概述】

浅析合作原则在商务函电中的应用

摘  要

在国际商务交际中,商务函电是一种用以交流信息以达到双方合作的工具,合作原则在信息交流中的地位是不可忽视的,对外贸函电写作就有很好的指导作用。论文主要从合作原则的角度对商务函电进行分析,在说明选题依据和意义之后介绍了合作原则及其四个准则。随后介绍了商务函电的定义和目标,并对商务函电的的作用和写作原则进行了归纳。文章主要部分是详细辨析了在商务函电中如何遵守和违反合作原则及其四个准则,以达到国际贸易双方运用商务英语信函实现有效沟通的目的,向读者阐释了合作原则在商务信函写作中的指导意义,为人们提供正确、恰当的英语商务信函的写作策略,从而使商务交际顺利进行。

关键词:合作原则,准则,商务函电,应用

 


 
Application of Cooperative Principle in Business Correspondence


ABSTRACT

Business correspondence as a main method of communication plays a very important role in the international business activities. Cooperative principles and the writing principles of business correspondence are integrated and there is the high consistency between these principles. This thesis is an attempt to analyze business correspondence from the perspective of cooperative principle which firstly interprets the reason and significance of this topic and then gives a review of cooperative principle and an introduction to business correspondence including the definition, goals, functions and principles. Then with a lot of examples, the author analyzes business correspondence from observing and violating of cooperative principle and finds that cooperative principle plays an important role in the business correspondence writing in order to write an effective business correspondence.

Key words: cooperative principle, maxim, business correspondence, application

 

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